How Will the Arrival of One&Only Hotels Revitalize Greece’s Luxury Tourism Scene?

The arrival of One&Only in Greece has made a significant impact on the country’s tourism scene, bringing with it the revival of the Athenian Riviera and the introduction of a new gem in the Cyclades. The launch of the One&Only Aesthesis property on the Athenian coast and the debut of One&Only Kéa Island has drawn international attention to the luxury hotel brand’s expansion into Greece. The introduction of these properties has not only elevated the country’s tourism offering but also created a new spotlight on the Greek islands.

Reviving the Athenian Riviera with One&Only Aesthesis

The first stop on this journey was the newly revived One&Only Aesthesis, situated conveniently close to Piraeus port for easy access to travelers coming from other islands such as Paros. The property, which sits on a historically glamorous part of the Athenian Riviera, is an exquisite blend of classic Greek architecture with modern luxury. The Asteria Hotel, once a hotspot for celebrities in the 1950s and 1960s, has been meticulously restored, bringing back the glamour associated with the area.

The hotel offers a combination of luxury amenities, such as the Guerlain spa, which provides tailored treatments for guests, and top-tier restaurants like Manko, a Peruvian fusion spot located right on the shore. Guests are treated to a blend of Peruvian dishes like ceviche, anticuchos, and bao buns, alongside Mediterranean options at Ora, including classics like beef carpaccio, burrata, and pizza. The elegant atmosphere and high-end service are a significant draw for affluent travelers looking for a lavish seaside escape.

A Cultural Tour in Athens

During their stay at One&Only Aesthesis, visitors can also enjoy a private cultural tour of the nearby Acropolis and the historic Plaka district in Athens. The Temple of Zeus, visible on the drive from Glyfada to the city center, marks the beginning of an enriching journey through ancient Greek history. Despite the crowds—Athens welcomes millions of visitors annually—there is still a sense of quiet amidst the majestic ruins. The guided tours of these ancient sites offer an immersive experience into the culture and history of the city, allowing guests to connect with the heritage of one of the world’s most iconic civilizations.

Discovering the Secluded Beauty of Kéa Island

The second stop on this journey was One&Only Kéa Island, a hidden paradise in the Cyclades, less than a half-hour ride from the port of Lavrio. The island, Kéa, also known as Tzia, has long been a secret getaway for Greek locals, but One&Only has brought international attention to this previously undiscovered gem. The hotel’s architecture seamlessly blends into the rugged, natural landscape of the island, offering villas that cascade down a cliffside, complete with private pools and expansive terraces. The property’s stunning beach and Bond Beach Club add an element of exclusivity, appealing to guests seeking both relaxation and adventure.

A visit to Kéa is not complete without a boat ride around the island, taking in the beauty of the surrounding coastline and the crystal-clear waters of the Aegean Sea. The hotel’s chic black speedboat, complete with high-end amenities, provides the perfect transportation to explore the island and its breathtaking views. The property’s serene, untouched surroundings make it ideal for those looking to disconnect and enjoy nature at its finest.

A Unique Blend of Old and New

One&Only Kéa Island offers a range of activities for guests, from hiking trails leading to the ancient ruins of Karthea, one of Kéa’s historical city-states, to more leisurely experiences at the Atria restaurant serving traditional Greek dishes like lamb kofte and spanakopita. Visitors can also explore the charming village of Ioulida, home to the studio of Alekos Fassianos, the renowned Greek artist who famously contributed to Kéa’s reputation as “Little Paris” due to its allure among artists in the 20th century.

Bridging the Gap between Luxury and Tradition

What sets One&Only Kéa Island apart is its seamless blending of traditional Greek culture with modern luxury. This juxtaposition allows visitors to experience the best of both worlds—immersing themselves in Greek heritage while indulging in five-star hospitality. The island’s untouched beauty, paired with the high-end services offered by One&Only, makes it a destination that appeals to the discerning traveler seeking both exclusivity and authenticity.

Impact on Global Travel

The arrival of One&Only in Greece is likely to have a lasting impact on the global travel industry. By introducing new destinations like Kéa, One&Only is contributing to the diversification of the Greek tourism market. The brand’s commitment to maintaining the unique characteristics of each destination while offering unparalleled luxury will undoubtedly influence the way travelers choose their vacation spots in the future. As travelers become more selective and seek out experiences that blend cultural immersion with high-end comfort, the introduction of One&Only properties in Greece is set to redefine luxury tourism in the region.

In conclusion, One&Only has not only rejuvenated a cherished part of Athens with the opening of Aesthesis, but has also introduced a hidden gem to the international stage with Kéa Island. Both properties offer travelers unique opportunities to experience the beauty and culture of Greece, while also providing world-class accommodations and services. These additions to the Greek tourism landscape are expected to make a significant impact on the future of travel to the region.

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