Some-Bunny Needs a Holiday This Easter: New Research Commissioned By Yotel Shows that Almost Two Thirds of Brits Crave a Holiday at Easter – and City Breaks Are The Most Popular Choice

• The top destination for all Easter holidays is a City Break
• 56% of under 25s are planning an Easter getaway this year
• A third of Brits find planning an Easter break easier than planning a holiday at other times of the year
• YOTEL launches sale giving travellers up to 30% off Easter stays

LONDON - Ahead of the Easter weekend, YOTEL, the global hospitality group for those on the go, has commissioned independent research to discover more about the UK’s holiday habits this Easter.

The results reveal we’re a nation of holiday hoarders – with one in five Brits yet to take a single day off this year, despite it being nearly four months since the last bank holiday.

When it comes to getaways at this time of year, YOTEL’s research found city breaks top the list, beating camping, staycations and package holidays. In addition, the findings showed only one in five holiday makers will travel long haul this Easter weekend. In fact, the max most respondents to the research will travel is just 220 miles.

YOTEL’s sales figures back this up with surges in bookings for its London and Edinburgh hotels. Interestingly though it seems like Easter breaks are a last-minute decision with a large proportion (45%) of YOTEL’s Easter bookings made just two weeks before the long bank holiday. This chimes with an industry wide trend of shortening lead times.

With planned strikes at Gatwick and considering our research, we are expecting a large volume of Brits set to stay in the UK this Easter visiting the nation’s most popular cities and cultural hubs. We’re seeing this already, with bookings across our portfolio increasing by 14% during the Easter period, when compared to 2024. What’s more, our UK hotels including Edinburgh and London, which are based in prime city centre locations, are experiencing surges in Easter bookings. Hubert Viriot, CEO at YOTEL

The survey also found that nearly three-quarters (71%) of Brits love an Easter break, with 67% stating they are excited about the four-day weekend. In addition, more than a third (35%) found planning an Easter holiday easier than any other time of the year.

The research goes on to highlight that Brits feel that an Easter break beats eating chocolate at home! With two-thirds (66%) stating that an Easter weekend holiday improves our overall wellbeing. It’s Londoners that are most keen to get away at this time of year, with 57% responding that they are planning a trip.

It’s women more than men that enjoy an Easter holiday, with almost a quarter of women admitted to waiting to book a getaway with just three weeks to spare. 25% of men responded that they had never had a holiday at this time of year. Luckily help is at hand in the form of a YOTEL minibreak.

With almost a third of Brits seeking better value this Easter break, YOTEL has announced it is offering up to 30% off stays at hotels globally, including UK city centre locations in London, Manchester, Edinburgh and Glasgow., so those craving a getaway can make the most of their time off, without blowing the budget. This limited-time offer is available to book from now until the 21st April on stays taking place through the Easter holidays

ABOUT YOTEL

With 22 properties in sought-after locations globally, YOTEL is for people on the move. People who are experiencing, doing and achieving; Non-Stop. From buzzing cities to bustling airports YOTEL exists to challenge the status quo of the hospitality industry and deliver a different experience for guests through smart design, creative technology, and awesome people. YOTEL is the pit stop for the Non-Stop.

The global hospitality brand is based in London with regional offices in the US and Asia and has a portfolio of three brands: YOTEL (city centre hotels), YOTELPAD (extended stay option) and YOTELAIR (airport hotels). The company operates fourteen city centre hotels in New York, Boston, San Francisco, Washington D.C., Miami, Singapore, Edinburgh, London (2), Amsterdam, Porto, Glasgow, Manchester, and Park City, and six airport hotels in London Gatwick, Amsterdam Schiphol, Paris, Charles de Gaulle, Istanbul Airport (2), and Singapore Changi.

YOTEL's major shareholders include a controlled affiliate of Starwood Capital Group, the Talal Jassim Al-Bahar Group, United Investment Portugal, and Kuwait Real Estate Company (AQARAT).

YOTEL was originally created by YO! founder Simon Woodroffe OBE who took inspiration from the experience of first-class travel and translated that ethos, language and design into small but beautifully designed rooms. www.yo.co.uk.

Hue & Cry
Media Agency
YOTEL