AWA Bridges Ghana & Burkina Faso

Africa World Airlines (AWA) is set to launch a new route connecting Accra, Ghana, and Ouagadougou, Burkina Faso, starting June 3, 2025. This development promises to significantly enhance regional connectivity and unlock exciting new business opportunities for African travel agents.
The three-times-weekly service, operated by Embraer ERJ-145 aircraft, marks AWA’s third active international destination, following Lagos and Abuja. This strategic expansion strengthens AWA’s presence in the West African market, providing travel agents with a valuable new tool to connect clients between two key economic hubs. The new route is backed by a bilateral air services agreement, ensuring smooth regulatory processes and fostering stronger ties between the two nations.
Currently, travelers between Accra and Ouagadougou rely on connecting flights, often involving lengthy layovers and higher fares. AWA’s direct service will drastically reduce travel time, making the journey more convenient and efficient for both business and leisure travelers. This enhanced connectivity opens doors for increased trade, tourism, and cultural exchange between Ghana and Burkina Faso, creating a ripple effect of economic benefits across the region.
For African travel agents, this new route presents a wealth of opportunities. The increased accessibility between Accra and Ouagadougou facilitates the creation of multi-destination itineraries, combining the unique attractions of both cities. Travel agents can leverage this enhanced connectivity to curate specialized tour packages, catering to a wider range of client interests and boosting their revenue potential. The direct flights also offer a more competitive pricing advantage, attracting budget-conscious travelers and potentially increasing booking volumes.
AWA’s Accra–Ouagadougou service is more than just a new route; it’s a strategic bridge that connects two dynamic markets. This enhanced connectivity will stimulate business travel, facilitate tourism flows, and foster stronger economic ties between Ghana and Burkina Faso. Travel agents can capitalize on this growth by developing innovative travel products and services that cater to the evolving needs of the market.
The Embraer ERJ-145, with its 50-seat capacity, is well-suited for this regional route, offering a balance of comfort and efficiency. The aircraft’s operational reliability ensures smooth and dependable service, enhancing the overall travel experience for passengers. This reliability is a key selling point for travel agents, who can confidently promote AWA’s services to their clients.
The projected annual passenger numbers for this new route are promising. Based on various load factor scenarios, AWA could potentially carry between 5,200 and 8,000 passengers annually. This translates into a significant market opportunity for travel agents, who can tap into this growing demand and expand their business reach. The competitive pricing strategy further enhances the appeal of this route, attracting budget-conscious travelers and potentially boosting booking volumes.
AWA’s expansion into the Burkina Faso market strengthens its position as a key player in the West African aviation landscape. This strategic move aligns perfectly with the goals of regional integration and economic development, creating a more connected and prosperous future for the region. By embracing this new route and leveraging its potential, African travel agents can enhance their service offerings, attract new clients, and contribute to the continued growth of the African travel industry.
The Accra–Ouagadougou route is a testament to AWA’s commitment to connecting Africa and empowering travel professionals. This strategic investment in regional connectivity opens up a world of possibilities for African travel agents, who can now offer their clients more diverse and convenient travel options. By capitalizing on this new route and developing innovative travel packages, agents can enhance their value proposition and contribute to the continued growth and success of the African travel sector.
Originally Published at TRAVELNEWSAFRICA
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